DUNNES Stores has been sending shoppers wild over their latest release – and it’s perfect for a range of outtings.
The flattering dress has been going viral on social media, with many racing to pick it up.
She paired the dress with black pointed-toe high heels[/caption]
The dress is selling out very fast[/caption]
The Savida Freya Boucle Pleated Dress costs just €40 but looks much more expensive.
With a cinched waist and a pleated skirt, it gives off the most flattering figure.
The dress has short sleeves and gold buttons on the waist, with a plunging v-neckline.
It would be perfect for any festive parties coming up this season, and is very versatile.
You could even wear it into the office if you had an event later that evening, as paired with a blazer and tights it gives off a sophisticated look.
The dress is available in sizes XXS to XXL, but it would appear that fashion fans have already snatched up the gorgeous gown.
The only sizes left in stock on the Dunnes Stores website are XS, small, medium and large.
In the official item description, Dunnes Stores bosses wrote: “With a double-breasted front adorned with luxe gold buttons, this dress from Savida adds a touch of glam to a classic look.
“Crafted from a boucle fabric, it features a flattering pleated skirt and structured short sleeves.
“It effortlessly transitions from day to night. Savida is available exclusively at Dunnes Stores.”
One shopper has taken to TikTok to share a look at the gorgeous piece.
User Martina Smark shared a short video for her followers.
In the caption of the post she wrote: “My irish ladies feast your eyes on this beauty from Dunnes Stores barg for €40”.
At the beginning of the video she can be seen wearing the figure-hugging dress.
THE HISTORY OF DUNNES STORES
DUNNES Stores opened its first store on Patrick Street in Cork in 1944 – and it was an instant hit.
Shoppers from all over the city rushed to the store to snap up quality clothing at pre-war prices in Ireland’s first ‘shopping frenzy’.
During the excitement, a window was forced in and the police had to be called to help control the crowds hoping to bag founder Ben Dunne’s ‘Better Value’ bargains.
Dunnes later opened more stores in the 1950s and began to sell groceries in 1960 – starting with apples and oranges.
The retailer said: “Fruit was expensive at the time and Ben Dunne yet again offered Better Value than anyone else in town.
“Over time, our food selection has grown and that spirit of good value has remained strong.
“Now we offer a wide range of carefully-sourced foods from both local Irish suppliers and overseas.”
The retailer’s first Dublin store opened its doors in 1957 on Henry Street and a super store on South Great Georges Street was unveiled in 1960.
They added: “In 1971, our first Northern Irish store opened, and many others soon followed.
“Expansion continued in the 1980s in Spain, and later into Scotland and England.”
Dunnes now has 142 stores and employs 15,000 people.
She said: “Okay ladies, you are going to run to Dunnes.
Absolutely run to Dunnes – this dress is an absolute bargain.
“I love it, its just so chic.”
She tells her viewers to picture wearing the dress on Christmas day along with a glass of champagne.
She wears the dress with a pair of pointed toe black high heels, making it the ultimate dressy look.
She concluded the video by saying she is “in love”.
